Seoul commercial-area market 종로·청계 관광특구 · 관광특구 · 종로구 종로1·2·3·4가동 · Area page →
일반교습학원 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩430.5M
- vs 2024Q4
- +6.2%
- Estimated transactions
- 5,055
Competition
- Stores
- 21
- vs a year ago
- 0.0%
- Franchise share
- 14% (3/21)
Per-store economics
- Estimated sales per store
- ₩20.5M
- vs a year ago
- +6.2%
- Per transaction
- ₩85K
Movement
- Openings (rate)
- 1 (4%)
- Closings (rate)
- 2 (8%)
- Net store change
- −1
Pattern (descriptive, not a score): Growing 매출↑ 점포당↑ 점포↑
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩430.5M | +6.2% | 21 | 0.0% | ₩20.5M | +6.2% | 1 | 2 | 14% | Growing |
| 2025Q3 | ₩538.6M | -0.5% | 22 | +10.0% | ₩24.5M | -9.6% | 0 | 0 | 14% | Possible crowding |
| 2025Q2 | ₩690.1M | -11.0% | 23 | +15.0% | ₩30M | -22.6% | 1 | 0 | 13% | Possible crowding |
| 2025Q1 | ₩402.5M | +7.5% | 22 | +46.7% | ₩18.3M | -26.7% | 1 | 0 | 14% | Competition inflow |
| 2024Q4 | ₩405.3M | -14.4% | 21 | +61.5% | ₩19.3M | -47.0% | 1 | 0 | 14% | Possible crowding |
| 2024Q3 | ₩541.5M | +10.3% | 20 | +53.8% | ₩27.1M | -28.3% | 0 | 0 | 15% | Competition inflow |
| 2024Q2 | ₩775.1M | +14.8% | 20 | +53.8% | ₩38.8M | -25.4% | 5 | 0 | 15% | Competition inflow |
| 2024Q1 | ₩374.4M | -38.7% | 15 | +25.0% | ₩25M | -51.0% | 2 | 0 | 20% | Possible crowding |
| 2023Q4 | ₩473.3M | -18.9% | 13 | +8.3% | ₩36.4M | -25.1% | 0 | 0 | 23% | Possible crowding |
| 2023Q3 | ₩490.9M | -26.7% | 13 | 0.0% | ₩37.8M | -26.7% | 0 | 0 | 23% | Mixed |
| 2023Q2 | ₩675.1M | -5.8% | 13 | 0.0% | ₩51.9M | -5.8% | 1 | 0 | 23% | Mixed |
| 2023Q1 | ₩611.2M | +33.9% | 12 | 0.0% | ₩50.9M | +33.9% | 0 | 0 | 25% | Growing |
| 2022Q4 | ₩583.6M | +3.8% | 12 | +20.0% | ₩48.6M | -13.5% | 1 | 1 | 25% | Competition inflow |
| 2022Q3 | ₩669.7M | +15.2% | 13 | +30.0% | ₩51.5M | -11.3% | 0 | 0 | 15% | Competition inflow |
| 2022Q2 | ₩716.5M | +15.8% | 13 | +18.2% | ₩55.1M | -2.0% | 1 | 0 | 15% | Mixed |
| 2022Q1 | ₩456.5M | +13.7% | 12 | 0.0% | ₩38M | +13.7% | 2 | 0 | 17% | Growing |
| 2021Q4 | ₩562.4M | — | 10 | — | ₩56.2M | — | 0 | 0 | 20% | — |
| 2021Q3 | ₩581.1M | — | 10 | — | ₩58.1M | — | 0 | 1 | 20% | — |
| 2021Q2 | ₩618.9M | — | 11 | — | ₩56.3M | — | 0 | 1 | 18% | — |
| 2021Q1 | ₩401.5M | — | 12 | — | ₩33.5M | — | 1 | 0 | 17% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.