NumLM BizSeoul commercial-area market 종로·청계 관광특구 · 관광특구 · 종로구 종로1·2·3·4가동 · Area page →
일반의원 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩2,453.4M
- vs 2024Q4
- -3.2%
- Estimated transactions
- 38,033
Competition
- Stores
- 31
- vs a year ago
- 0.0%
- Franchise share
- 0% (0/31)
Per-store economics
- Estimated sales per store
- ₩79.1M
- vs a year ago
- -3.2%
- Per transaction
- ₩65K
Movement
- Openings (rate)
- 0 (0%)
- Closings (rate)
- 0 (0%)
- Net store change
- ±0
Pattern (descriptive, not a score): Mixed 한 방향으로 읽히지 않음
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩2,453.4M | -3.2% | 31 | 0.0% | ₩79.1M | -3.2% | 0 | 0 | 0% | Mixed |
| 2025Q3 | ₩2,026.9M | -29.8% | 31 | 0.0% | ₩65.4M | -29.8% | 0 | 0 | 0% | Mixed |
| 2025Q2 | ₩2,293.4M | -37.3% | 31 | 0.0% | ₩74M | -37.3% | 1 | 0 | 0% | Mixed |
| 2025Q1 | ₩2,320.7M | -24.8% | 30 | 0.0% | ₩77.4M | -24.8% | 0 | 1 | 0% | Mixed |
| 2024Q4 | ₩2,533.8M | -22.5% | 31 | 0.0% | ₩81.7M | -22.5% | 0 | 0 | 0% | Mixed |
| 2024Q3 | ₩2,887.9M | -17.9% | 31 | 0.0% | ₩93.2M | -17.9% | 0 | 0 | 0% | Mixed |
| 2024Q2 | ₩3,657.4M | +20.4% | 31 | 0.0% | ₩118M | +20.4% | 1 | 0 | 0% | Growing |
| 2024Q1 | ₩3,084M | -13.2% | 30 | -3.2% | ₩102.8M | -10.3% | 0 | 1 | 0% | Shrinking |
| 2023Q4 | ₩3,268.8M | +8.2% | 31 | -3.1% | ₩105.4M | +11.7% | 0 | 0 | 0% | Mixed |
| 2023Q3 | ₩3,516.9M | +10.9% | 31 | -3.1% | ₩113.4M | +14.4% | 0 | 0 | 0% | Mixed |
| 2023Q2 | ₩3,037.8M | -15.5% | 31 | -6.1% | ₩98M | -10.0% | 0 | 0 | 0% | Shrinking |
| 2023Q1 | ₩3,554.4M | +26.7% | 31 | -6.1% | ₩114.7M | +34.9% | 0 | 1 | 0% | Mixed |
| 2022Q4 | ₩3,021.4M | +21.6% | 32 | -5.9% | ₩94.4M | +29.2% | 1 | 1 | 0% | Mixed |
| 2022Q3 | ₩3,172.3M | +16.5% | 32 | -8.6% | ₩99.1M | +27.4% | 0 | 1 | 0% | Mixed |
| 2022Q2 | ₩3,593.2M | +19.5% | 33 | -8.3% | ₩108.9M | +30.4% | 0 | 0 | 0% | Mixed |
| 2022Q1 | ₩2,804.4M | -0.5% | 33 | -5.7% | ₩85M | +5.6% | 0 | 1 | 0% | Possible recovery |
| 2021Q4 | ₩2,484.9M | — | 34 | — | ₩73.1M | — | 0 | 1 | 0% | — |
| 2021Q3 | ₩2,724M | — | 35 | — | ₩77.8M | — | 0 | 1 | 0% | — |
| 2021Q2 | ₩3,006M | — | 36 | — | ₩83.5M | — | 3 | 2 | 0% | — |
| 2021Q1 | ₩2,817.7M | — | 35 | — | ₩80.5M | — | 1 | 0 | 0% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.