SEOUL COMMERCIAL AREA

학동역 Developed area

Gangnam-gu (강남구) 논현1동· Area 366,287 m² · Area code 3120191 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

당구장 2025 Q4 · Seoul data

Estimated sales (quarter)₩32.5M▲ +31.6% YoY
Stores4±0.0% YoY
Sales per store₩8.1M▲ +31.6% YoY

Reading this area Estimated sales rose 31.6% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 31.6%. (vs a year earlier: Sales↑ · Stores→ · Per store↑)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +168.0%
Stores▼ -42.9%
Sales per store▲ +369.0%
Market size
Estimated sales (quarter)
₩32.5M
vs 2024Q4
+31.6%
Estimated transactions
1,798
Per-store economics
Estimated sales per store
₩8.1M
vs a year ago
+31.6%
Per transaction
₩18K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩8.6M – ₩32.5M
20212022202320242025
₩12.1M₩32.5M
Stores4 – 7
20212022202320242025
74
Sales per store₩1.4M – ₩8.1M
20212022202320242025
₩1.7M₩8.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +31.6%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
0.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩18.1M₩32.5M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩3.6M₩8.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0611%
  • 06–111%
  • 11–1411%
  • 14–1712%
  • 17–2138%
  • 21–2427%
Age
  • 10s0%
  • 20s6%
  • 30s18%
  • 40s18%
  • 50s23%
  • 60+35%
Weekday / weekend
  • Weekday81%
  • Weekend19%
Day of week
  • Mon11%
  • Tue14%
  • Wed15%
  • Thu18%
  • Fri23%
  • Sat12%
  • Sun8%
Gender
  • Male94%
  • Female6%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchiseVs a year earlier
2025Q4₩32.5M+31.6%40.0%₩8.1M+31.6%000%Sales↑ · Stores→ · Per store↑
2025Q3₩28.4M+13.2%4-20.0%₩7.1M+41.5%000%Sales↑ · Stores↓ · Per store↑
2025Q2₩21.4M+12.4%4-20.0%₩5.4M+40.5%000%Sales↑ · Stores↓ · Per store↑
2025Q1₩21.1M+17.1%4-20.0%₩5.3M+46.3%000%Sales↑ · Stores↓ · Per store↑
2024Q4₩24.7M+7.0%4-20.0%₩6.2M+33.8%010%Sales↑ · Stores↓ · Per store↑
2024Q3₩25.1M-13.1%50.0%₩5M-13.1%000%Sales↓ · Stores→ · Per store↓
2024Q2₩19M-27.9%50.0%₩3.8M-27.9%000%Sales↓ · Stores→ · Per store↓
2024Q1₩18.1M-42.5%50.0%₩3.6M-42.5%110%Sales↓ · Stores→ · Per store↓
2023Q4₩23.1M+2.5%5-16.7%₩4.6M+23.0%000%Sales→ · Stores↓ · Per store↑
2023Q3₩28.9M+65.7%5-16.7%₩5.8M+98.8%000%Sales↑ · Stores↓ · Per store↑
2023Q2₩26.4M+85.3%5-16.7%₩5.3M+122.4%000%Sales↑ · Stores↓ · Per store↑
2023Q1₩31.4M+164.0%5-16.7%₩6.3M+216.8%010%Sales↑ · Stores↓ · Per store↑
2022Q4₩22.5M+32.1%60.0%₩3.7M+32.1%000%Sales↑ · Stores→ · Per store↑
2022Q3₩17.4M+102.0%60.0%₩2.9M+102.0%000%Sales↑ · Stores→ · Per store↑
2022Q2₩14.3M+20.0%60.0%₩2.4M+20.0%000%Sales↑ · Stores→ · Per store↑
2022Q1₩11.9M-1.8%6-14.3%₩2M+14.6%000%Sales→ · Stores↓ · Per store↑
2021Q4₩17M6₩2.8M110%
2021Q3₩8.6M6₩1.4M000%
2021Q2₩11.9M6₩2M010%
2021Q1₩12.1M7₩1.7M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.