SEOUL COMMERCIAL AREA

학동역 발달상권

강남구논현1동· Area 366,287 m² · Area code 3120191 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

세탁소 2025 Q4 · Seoul data

Estimated sales (quarter)₩152.4M▲ +40.7% YoY
Stores4▼ -20.0% YoY
Sales per store₩38.1M▲ +75.9% YoY

Reading this area Against a year earlier, estimated sales +40.7%, stores -20.0% and sales per store +75.9% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -41.7%
Stores▼ -33.3%
Sales per store▼ -12.5%
Market size
Estimated sales (quarter)
₩152.4M
vs 2024Q4
+40.7%
Estimated transactions
962
Per-store economics
Estimated sales per store
₩38.1M
vs a year ago
+75.9%
Per transaction
₩158K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩96.8M – ₩407.1M
20212022202320242025
₩261.2M₩152.4M
Stores4 – 6
20212022202320242025
64
Sales per store₩21.7M – ₩67.8M
20212022202320242025
₩43.5M₩38.1M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +40.7%, stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩267.2M₩152.4M
Stores 2024 Q1 → 2025 Q4
54
Sales per store 2024 Q1 → 2025 Q4
₩53.4M₩38.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1453%
  • 14–1731%
  • 17–2113%
  • 21–240%
Age
  • 10s0%
  • 20s21%
  • 30s16%
  • 40s28%
  • 50s27%
  • 60+8%
Weekday / weekend
  • Weekday72%
  • Weekend28%
Day of week
  • Mon10%
  • Tue26%
  • Wed10%
  • Thu13%
  • Fri13%
  • Sat28%
  • Sun0%
Gender
  • Male26%
  • Female74%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩152.4M+40.7%4-20.0%₩38.1M+75.9%000%Mixed
2025Q3₩110.6M-31.7%4-20.0%₩27.6M-14.6%000%Shrinking
2025Q2₩153.7M-48.1%4-20.0%₩38.4M-35.2%000%Shrinking
2025Q1₩96.8M-63.8%4-20.0%₩24.2M-54.7%010%Shrinking
2024Q4₩108.3M-71.8%5-16.7%₩21.7M-66.2%110%Shrinking
2024Q3₩161.9M-44.6%5-16.7%₩32.4M-33.5%000%Shrinking
2024Q2₩296.4M-13.3%5-16.7%₩59.3M+4.0%000%Shrinking
2024Q1₩267.2M+23.2%5-16.7%₩53.4M+47.8%010%Mixed
2023Q4₩383.8M+38.6%6+20.0%₩64M+15.5%000%Growing
2023Q3₩291.9M+13.4%6+20.0%₩48.7M-5.5%000%Competition inflow
2023Q2₩342M-4.0%60.0%₩57M-4.0%000%Mixed
2023Q1₩216.9M-29.6%60.0%₩36.2M-29.6%100%Mixed
2022Q4₩277M-31.0%5-16.7%₩55.4M-17.2%000%Shrinking
2022Q3₩257.3M-36.8%5-16.7%₩51.5M-24.1%010%Shrinking
2022Q2₩356.1M+5.7%60.0%₩59.3M+5.7%000%Growing
2022Q1₩308.3M+18.0%60.0%₩51.4M+18.0%000%Growing
2021Q4₩401.5M6₩66.9M000%
2021Q3₩407.1M6₩67.8M000%
2021Q2₩336.9M6₩56.1M000%
2021Q1₩261.2M6₩43.5M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.