SEOUL COMMERCIAL AREA

학동역 발달상권

강남구논현1동· Area 366,287 m² · Area code 3120191 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores14▼ -6.7% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q3
Estimated sales±0.0%
Stores▼ -17.6%
Sales per store▲ +21.4%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩273M – ₩273M
20212022202320242025
₩273M
Stores14 – 18
20212022202320242025
1714
Sales per store₩15.2M – ₩19.5M
20212022202320242025
₩16.1M
Openings0 – 1
20212022202320242025
10
Closings0 – 2
20212022202320242025
10
Franchise share6% – 7%
20212022202320242025
6%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -6.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
-6.7%
Franchise share
7% (1/14)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩273M
Stores 2024 Q1 → 2025 Q4
1414
Sales per store 2024 Q1 → 2025 Q4
₩19.5M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1121%
  • 11–1453%
  • 14–1717%
  • 17–219%
  • 21–240%
Age
  • 10s1%
  • 20s18%
  • 30s37%
  • 40s17%
  • 50s22%
  • 60+5%
Weekday / weekend
  • Weekday95%
  • Weekend5%
Day of week
  • Mon17%
  • Tue20%
  • Wed18%
  • Thu19%
  • Fri21%
  • Sat5%
  • Sun0%
Gender
  • Male54%
  • Female46%

Each split's share of estimated sales in 2025 Q3.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q414-6.7%007%
2025Q3₩273M0.0%140.0%₩19.5M0.0%107%Mixed
2025Q2₩273M0.0%140.0%₩19.5M0.0%017%Mixed
2025Q1₩273M0.0%15+7.1%₩18.2M-6.7%007%Possible crowding
2024Q4₩273M0.0%15+7.1%₩18.2M-6.7%107%Possible crowding
2024Q3₩273M0.0%140.0%₩19.5M0.0%007%Mixed
2024Q2₩273M0.0%140.0%₩19.5M0.0%117%Mixed
2024Q1₩273M0.0%14-12.5%₩19.5M+14.3%007%Possible recovery
2023Q4₩273M0.0%14-12.5%₩19.5M+14.3%007%Possible recovery
2023Q3₩273M0.0%14-12.5%₩19.5M+14.3%007%Possible recovery
2023Q2₩273M0.0%14-17.6%₩19.5M+21.4%027%Possible recovery
2023Q1₩273M0.0%16-5.9%₩17.1M+6.2%006%Possible recovery
2022Q4₩273M0.0%16-11.1%₩17.1M+12.5%006%Possible recovery
2022Q3₩273M0.0%16-11.1%₩17.1M+12.5%126%Possible recovery
2022Q2₩273M0.0%170.0%₩16.1M0.0%006%Mixed
2022Q1₩273M0.0%170.0%₩16.1M0.0%016%Mixed
2021Q4₩273M18₩15.2M006%
2021Q3₩273M18₩15.2M106%
2021Q2₩273M17₩16.1M006%
2021Q1₩273M17₩16.1M116%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.