Seoul commercial-area market 홍대입구역(홍대) · 발달상권 · 마포구 서교동 · Area page →
한식음식점 Seoul data for 2025 Q4
Market size
- Estimated sales (quarter)
- ₩31,219M
- vs 2024Q4
- +1.9%
- Estimated transactions
- 831,415
Competition
- Stores
- 316
- vs a year ago
- +1.6%
- Franchise share
- 11% (36/316)
Per-store economics
- Estimated sales per store
- ₩98.8M
- vs a year ago
- +0.3%
- Per transaction
- ₩38K
Movement
- Openings (rate)
- 21 (6%)
- Closings (rate)
- 29 (8%)
- Net store change
- −8
Pattern (descriptive, not a score): Mixed 한 방향으로 읽히지 않음
Customer timing and mix (share of estimated sales, 2025 Q4)
All quarters (20, from 2021 Q1)
| Quarter | Est. sales | YoY | Stores | YoY | Per store | YoY | Open | Close | Franchise | Pattern |
|---|---|---|---|---|---|---|---|---|---|---|
| 2025Q4 | ₩31,219M | +1.9% | 316 | +1.6% | ₩98.8M | +0.3% | 21 | 29 | 11% | Mixed |
| 2025Q3 | ₩27,669.1M | -0.4% | 323 | +7.3% | ₩85.7M | -7.2% | 22 | 17 | 12% | Possible crowding |
| 2025Q2 | ₩27,951.1M | -6.7% | 318 | +8.9% | ₩87.9M | -14.4% | 19 | 13 | 12% | Possible crowding |
| 2025Q1 | ₩27,851.7M | +2.2% | 314 | +10.6% | ₩88.7M | -7.6% | 21 | 17 | 12% | Possible crowding |
| 2024Q4 | ₩30,640.8M | +11.1% | 311 | +13.1% | ₩98.5M | -1.8% | 29 | 16 | 12% | Mixed |
| 2024Q3 | ₩27,789.9M | +16.2% | 301 | +12.3% | ₩92.3M | +3.4% | 27 | 21 | 11% | Growing |
| 2024Q2 | ₩29,971.8M | +25.7% | 292 | +8.1% | ₩102.6M | +16.3% | 20 | 16 | 12% | Growing |
| 2024Q1 | ₩27,262.8M | +15.0% | 284 | +4.8% | ₩96M | +9.7% | 25 | 15 | 14% | Growing |
| 2023Q4 | ₩27,589.7M | +12.9% | 275 | +1.9% | ₩100.3M | +10.8% | 19 | 13 | 14% | Growing |
| 2023Q3 | ₩23,925M | +18.8% | 268 | +4.3% | ₩89.3M | +14.0% | 20 | 23 | 15% | Growing |
| 2023Q2 | ₩23,838.1M | +35.5% | 270 | +4.7% | ₩88.3M | +29.5% | 14 | 15 | 15% | Growing |
| 2023Q1 | ₩23,704.9M | +122.3% | 271 | +7.5% | ₩87.5M | +106.7% | 15 | 15 | 15% | Growing |
| 2022Q4 | ₩24,440.2M | +83.8% | 270 | +7.6% | ₩90.5M | +70.9% | 25 | 10 | 16% | Growing |
| 2022Q3 | ₩20,133.7M | +124.4% | 257 | +4.5% | ₩78.3M | +114.8% | 8 | 10 | 16% | Growing |
| 2022Q2 | ₩17,595.1M | +48.9% | 258 | +4.5% | ₩68.2M | +42.6% | 20 | 16 | 16% | Growing |
| 2022Q1 | ₩10,663.8M | +13.0% | 252 | +0.8% | ₩42.3M | +12.1% | 14 | 13 | 17% | Growing |
| 2021Q4 | ₩13,295.3M | — | 251 | — | ₩53M | — | 15 | 11 | 17% | — |
| 2021Q3 | ₩8,973.7M | — | 246 | — | ₩36.5M | — | 9 | 9 | 18% | — |
| 2021Q2 | ₩11,816.1M | — | 247 | — | ₩47.8M | — | 14 | 20 | 17% | — |
| 2021Q1 | ₩9,439.4M | — | 250 | — | ₩37.8M | — | 12 | 12 | 18% | — |
Area detail →every quarter since 2021, other industries, the boundary on the map
Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31
Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.
Meaning & limits
Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk.
Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series.