SEOUL COMMERCIAL AREA

성수역 발달상권

성동구성수2가3동· Area 298,939 m² · Area code 3120052 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

자동차수리 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,415.9M▲ +10.5% YoY
Stores14▲ +16.7% YoY
Sales per store₩101.1M▼ -5.3% YoY

Reading this area Estimated sales rose 10.5% from a year earlier, but stores rose 16.7%. The market grew, yet stores grew faster, so sales per store fell 5.3%. (descriptive pattern: Competition inflow)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -0.6%
Stores▲ +27.3%
Sales per store▼ -21.9%
Market size
Estimated sales (quarter)
₩1,415.9M
vs 2024Q4
+10.5%
Estimated transactions
2,598
Per-store economics
Estimated sales per store
₩101.1M
vs a year ago
-5.3%
Per transaction
₩545K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩1,054.3M – ₩2,017.9M
20212022202320242025
₩1,424M₩1,415.9M
Stores10 – 14
20212022202320242025
1114
Sales per store₩81.1M – ₩183.4M
20212022202320242025
₩129.5M₩101.1M
Openings0 – 1
20212022202320242025
01
Closings0 – 1
20212022202320242025
10
Franchise share0% – 7%
20212022202320242025
0%7%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +10.5%, stores YoY +16.7%.

Competition change stores, openings, closings, franchise
Competition
Stores
14
vs a year ago
+16.7%
Franchise share
7% (1/14)
Movement
Openings (rate)
1 (7%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩1,303.9M₩1,415.9M
Stores 2024 Q1 → 2025 Q4
1114
Sales per store 2024 Q1 → 2025 Q4
₩118.5M₩101.1M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1110%
  • 11–1424%
  • 14–1747%
  • 17–2117%
  • 21–242%
Age
  • 10s0%
  • 20s1%
  • 30s5%
  • 40s32%
  • 50s32%
  • 60+31%
Weekday / weekend
  • Weekday97%
  • Weekend3%
Day of week
  • Mon37%
  • Tue14%
  • Wed19%
  • Thu21%
  • Fri6%
  • Sat3%
  • Sun0%
Gender
  • Male79%
  • Female21%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,415.9M+10.5%14+16.7%₩101.1M-5.3%107%Competition inflow
2025Q3₩1,201.1M-13.5%14+16.7%₩85.8M-25.9%000%Possible crowding
2025Q2₩1,275.1M-11.3%14+16.7%₩91.1M-24.0%100%Possible crowding
2025Q1₩1,054.3M-19.1%13+18.2%₩81.1M-31.6%100%Possible crowding
2024Q4₩1,281.8M-20.8%12+9.1%₩106.8M-27.4%000%Possible crowding
2024Q3₩1,388.8M-31.2%12+9.1%₩115.7M-36.9%000%Possible crowding
2024Q2₩1,437.9M+19.2%12+9.1%₩119.8M+9.3%100%Growing
2024Q1₩1,303.9M+19.8%110.0%₩118.5M+19.8%000%Growing
2023Q4₩1,617.8M-4.5%110.0%₩147.1M-4.5%000%Mixed
2023Q3₩2,017.9M+21.4%110.0%₩183.4M+21.4%000%Growing
2023Q2₩1,205.9M-9.5%11+10.0%₩109.6M-17.7%000%Possible crowding
2023Q1₩1,088.6M-19.2%11+10.0%₩99M-26.5%000%Possible crowding
2022Q4₩1,693.3M+7.1%11+10.0%₩153.9M-2.6%000%Mixed
2022Q3₩1,662.5M+54.2%11+10.0%₩151.1M+40.2%100%Growing
2022Q2₩1,331.9M+8.5%10-9.1%₩133.2M+19.4%000%Mixed
2022Q1₩1,347M-5.4%10-9.1%₩134.7M+4.1%000%Shrinking
2021Q4₩1,580.9M10₩158.1M000%
2021Q3₩1,077.9M10₩107.8M010%
2021Q2₩1,227.1M11₩111.6M000%
2021Q1₩1,424M11₩129.5M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.