SEOUL COMMERCIAL AREA

성수역 발달상권

성동구성수2가3동· Area 298,939 m² · Area code 3120052 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

반찬가게 2025 Q4 · Seoul data

Estimated sales (quarter)₩1,729.3M▲ +343.0% YoY
Stores39▲ +2.6% YoY
Sales per store₩44.3M▲ +331.7% YoY

Reading this area Estimated sales rose 343.0% from a year earlier while stores were about the same at +2.6%, so sales per store also rose 331.7%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +241.2%
Stores▲ +25.8%
Sales per store▲ +171.2%
Market size
Estimated sales (quarter)
₩1,729.3M
vs 2024Q4
+343.0%
Estimated transactions
101,566
Per-store economics
Estimated sales per store
₩44.3M
vs a year ago
+331.7%
Per transaction
₩17K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩11.9M – ₩5,528.9M
20212022202320242025
₩506.8M₩1,729.3M
Stores31 – 42
20212022202320242025
3139
Sales per store₩373K – ₩134.9M
20212022202320242025
₩16.3M₩44.3M
Openings0 – 4
20212022202320242025
00
Closings0 – 4
20212022202320242025
00
Franchise share0% – 3%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +343.0%, stores YoY +2.6%.

Competition change stores, openings, closings, franchise
Competition
Stores
39
vs a year ago
+2.6%
Franchise share
0% (0/39)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩2,523.9M₩1,729.3M
Stores 2024 Q1 → 2025 Q4
4239
Sales per store 2024 Q1 → 2025 Q4
₩60.1M₩44.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0688%
  • 06–114%
  • 11–144%
  • 14–172%
  • 17–211%
  • 21–241%
Age
  • 10s0%
  • 20s3%
  • 30s1%
  • 40s2%
  • 50s2%
  • 60+92%
Weekday / weekend
  • Weekday9%
  • Weekend91%
Day of week
  • Mon2%
  • Tue2%
  • Wed2%
  • Thu2%
  • Fri2%
  • Sat88%
  • Sun3%
Gender
  • Male7%
  • Female93%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩1,729.3M+343.0%39+2.6%₩44.3M+331.7%000%Growing
2025Q3₩199.5M-91.0%39+2.6%₩5.1M-91.2%000%Mixed
2025Q2₩407.1M-90.8%39-4.9%₩10.4M-90.3%100%Shrinking
2025Q1₩2,352.6M-6.8%38-9.5%₩61.9M+3.0%000%Shrinking
2024Q4₩390.3M-92.9%38-7.3%₩10.3M-92.4%000%Shrinking
2024Q3₩2,215.7M-59.9%38-7.3%₩58.3M-56.8%140%Shrinking
2024Q2₩4,417.5M+11.4%41+2.5%₩107.7M+8.7%020%Growing
2024Q1₩2,523.9M-37.2%42+13.5%₩60.1M-44.7%102%Possible crowding
2023Q4₩5,505.8M+59.8%41+13.9%₩134.3M+40.3%002%Growing
2023Q3₩5,528.9M+124.6%41+20.6%₩134.9M+86.2%102%Growing
2023Q2₩3,965.2M+62.2%40+21.2%₩99.1M+33.8%403%Growing
2023Q1₩4,018.7M+64.3%37+12.1%₩108.6M+46.5%100%Growing
2022Q4₩3,446.1M+3656.4%36+12.5%₩95.7M+3239.0%200%Growing
2022Q3₩2,462.1M+20526.7%34+6.3%₩72.4M+19313.4%100%Growing
2022Q2₩2,444.6M+143.1%33+3.1%₩74.1M+135.8%110%Growing
2022Q1₩2,446.4M+382.7%33+6.5%₩74.1M+353.5%100%Growing
2021Q4₩91.7M32₩2.9M000%
2021Q3₩11.9M32₩373K110%
2021Q2₩1,005.5M32₩31.4M100%
2021Q1₩506.8M31₩16.3M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.