SEOUL COMMERCIAL AREA

성수역 발달상권

성동구성수2가3동· Area 298,939 m² · Area code 3120052 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

청과상 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores4▼ -20.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2022 Q4
Estimated sales▼ -49.3%
Stores▼ -25.0%
Sales per store▼ -32.4%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩51M – ₩110M
20212022202320242025
₩100.6M
Stores4 – 9
20212022202320242025
84
Sales per store₩6.8M – ₩12.6M
20212022202320242025
₩12.6M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY -20.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
4
vs a year ago
-20.0%
Franchise share
0% (0/4)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
Stores 2024 Q1 → 2025 Q4
64
Sales per store 2024 Q1 → 2025 Q4

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1115%
  • 11–1429%
  • 14–1727%
  • 17–2129%
  • 21–240%
Age
  • 10s0%
  • 20s4%
  • 30s7%
  • 40s19%
  • 50s12%
  • 60+58%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon14%
  • Tue17%
  • Wed14%
  • Thu13%
  • Fri17%
  • Sat26%
  • Sun0%
Gender
  • Male29%
  • Female71%

Each split's share of estimated sales in 2022 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q44-20.0%000%
2025Q34-33.3%010%
2025Q25-16.7%000%
2025Q15-16.7%000%
2024Q45-16.7%010%
2024Q360.0%000%
2024Q260.0%000%
2024Q160.0%000%
2023Q460.0%000%
2023Q36-14.3%000%
2023Q26-33.3%000%
2023Q16-25.0%110%
2022Q4₩51M-19.7%6-33.3%₩8.5M+20.4%010%Shrinking
2022Q3₩86.7M-21.2%7-22.2%₩12.4M+1.3%020%Shrinking
2022Q2₩61.2M-23.0%9+12.5%₩6.8M-31.5%210%Possible crowding
2022Q1₩91.1M-9.4%80.0%₩11.4M-9.4%010%Mixed
2021Q4₩63.6M9₩7.1M000%
2021Q3₩110M9₩12.2M100%
2021Q2₩79.4M8₩9.9M000%
2021Q1₩100.6M8₩12.6M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2022-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.