SEOUL COMMERCIAL AREA

홍제역 발달상권

서대문구홍제1동· Area 100,614 m² · Area code 3120095 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

치과의원 2025 Q4 · Seoul data

Estimated sales (quarter)₩3,400.1M▲ +16.0% YoY
Stores19▼ -9.5% YoY
Sales per store₩179M▲ +28.2% YoY

Reading this area Against a year earlier, estimated sales +16.0%, stores -9.5% and sales per store +28.2% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +27.2%
Stores±0.0%
Sales per store▲ +27.2%
Market size
Estimated sales (quarter)
₩3,400.1M
vs 2024Q4
+16.0%
Estimated transactions
20,583
Per-store economics
Estimated sales per store
₩179M
vs a year ago
+28.2%
Per transaction
₩165K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩2,505.7M – ₩3,620M
20212022202320242025
₩2,673.9M₩3,400.1M
Stores19 – 22
20212022202320242025
1919
Sales per store₩131.9M – ₩190.5M
20212022202320242025
₩140.7M₩179M
Openings0 – 2
20212022202320242025
00
Closings0 – 2
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +16.0%, stores YoY -9.5%.

Competition change stores, openings, closings, franchise
Competition
Stores
19
vs a year ago
-9.5%
Franchise share
0% (0/19)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩3,354.4M₩3,400.1M
Stores 2024 Q1 → 2025 Q4
2219
Sales per store 2024 Q1 → 2025 Q4
₩152.5M₩179M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–1115%
  • 11–1442%
  • 14–1728%
  • 17–2114%
  • 21–240%
Age
  • 10s0%
  • 20s6%
  • 30s8%
  • 40s22%
  • 50s19%
  • 60+46%
Weekday / weekend
  • Weekday87%
  • Weekend13%
Day of week
  • Mon19%
  • Tue18%
  • Wed16%
  • Thu16%
  • Fri18%
  • Sat13%
  • Sun0%
Gender
  • Male44%
  • Female56%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩3,400.1M+16.0%19-9.5%₩179M+28.2%000%Mixed
2025Q3₩3,620M+22.8%19-5.0%₩190.5M+29.2%000%Mixed
2025Q2₩3,143.5M-9.9%19-9.5%₩165.4M-0.4%000%Shrinking
2025Q1₩3,606.3M+7.5%19-13.6%₩189.8M+24.5%020%Mixed
2024Q4₩2,930.5M-18.3%21-4.5%₩139.5M-14.4%100%Shrinking
2024Q3₩2,948.9M-9.3%20-9.1%₩147.4M-0.2%010%Shrinking
2024Q2₩3,489M+3.2%21-4.5%₩166.1M+8.2%010%Mixed
2024Q1₩3,354.4M-3.2%220.0%₩152.5M-3.2%000%Mixed
2023Q4₩3,586.5M+14.7%220.0%₩163M+14.7%000%Growing
2023Q3₩3,250.4M+21.2%22+10.0%₩147.7M+10.2%000%Growing
2023Q2₩3,379.5M+34.9%22+15.8%₩153.6M+16.5%000%Growing
2023Q1₩3,465.3M+23.7%22+15.8%₩157.5M+6.8%000%Growing
2022Q4₩3,125.9M+11.2%22+15.8%₩142.1M-4.0%200%Competition inflow
2022Q3₩2,681.3M-11.8%20+5.3%₩134.1M-16.2%100%Possible crowding
2022Q2₩2,505.7M-1.2%190.0%₩131.9M-1.2%000%Mixed
2022Q1₩2,802.4M+4.8%190.0%₩147.5M+4.8%000%Growing
2021Q4₩2,811.4M19₩148M000%
2021Q3₩3,040.1M19₩160M000%
2021Q2₩2,537.1M19₩133.5M000%
2021Q1₩2,673.9M19₩140.7M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.