SEOUL COMMERCIAL AREA

홍제역 발달상권

서대문구홍제1동· Area 100,614 m² · Area code 3120095 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

당구장 2025 Q4 · Seoul data

Estimated sales (quarter)₩62M▲ +5.0% YoY
Stores6±0.0% YoY
Sales per store₩10.3M▲ +5.0% YoY

Reading this area Estimated sales rose 5.0% from a year earlier while stores were about the same at 0.0%, so sales per store also rose 5.0%. (descriptive pattern: Growing)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▲ +45.7%
Stores±0.0%
Sales per store▲ +45.7%
Market size
Estimated sales (quarter)
₩62M
vs 2024Q4
+5.0%
Estimated transactions
4,981
Per-store economics
Estimated sales per store
₩10.3M
vs a year ago
+5.0%
Per transaction
₩12K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩42.5M – ₩88.7M
20212022202320242025
₩42.5M₩62M
Stores6 – 7
20212022202320242025
66
Sales per store₩7.1M – ₩14.8M
20212022202320242025
₩7.1M₩10.3M
Openings0 – 1
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY +5.0%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
6
vs a year ago
0.0%
Franchise share
0% (0/6)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩88.7M₩62M
Stores 2024 Q1 → 2025 Q4
66
Sales per store 2024 Q1 → 2025 Q4
₩14.8M₩10.3M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–064%
  • 06–110%
  • 11–142%
  • 14–1720%
  • 17–2148%
  • 21–2427%
Age
  • 10s3%
  • 20s6%
  • 30s3%
  • 40s12%
  • 50s35%
  • 60+41%
Weekday / weekend
  • Weekday58%
  • Weekend42%
Day of week
  • Mon11%
  • Tue11%
  • Wed12%
  • Thu11%
  • Fri14%
  • Sat24%
  • Sun18%
Gender
  • Male95%
  • Female5%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩62M+5.0%60.0%₩10.3M+5.0%000%Growing
2025Q3₩68.1M-0.1%60.0%₩11.4M-0.1%000%Mixed
2025Q2₩56.2M-26.3%60.0%₩9.4M-26.3%000%Mixed
2025Q1₩72M-18.8%60.0%₩12M-18.8%110%Mixed
2024Q4₩59M-25.6%60.0%₩9.8M-25.6%000%Mixed
2024Q3₩68.2M-20.5%60.0%₩11.4M-20.5%000%Mixed
2024Q2₩76.2M+8.7%60.0%₩12.7M+8.7%000%Growing
2024Q1₩88.7M+1.1%6-14.3%₩14.8M+17.9%000%Possible recovery
2023Q4₩79.3M+13.9%6-14.3%₩13.2M+32.9%110%Mixed
2023Q3₩85.7M+11.3%6-14.3%₩14.3M+29.8%000%Mixed
2023Q2₩70.2M+4.6%6-14.3%₩11.7M+22.0%010%Mixed
2023Q1₩87.8M+39.2%70.0%₩12.5M+39.2%000%Growing
2022Q4₩69.6M+4.7%70.0%₩9.9M+4.7%000%Growing
2022Q3₩77.1M+3.3%7+16.7%₩11M-11.5%000%Competition inflow
2022Q2₩67.1M+16.7%7+16.7%₩9.6M+0.0%110%Mixed
2022Q1₩63.1M+48.4%7+16.7%₩9M+27.2%000%Growing
2021Q4₩66.5M7₩9.5M100%
2021Q3₩74.6M6₩12.4M110%
2021Q2₩57.5M6₩9.6M000%
2021Q1₩42.5M6₩7.1M000%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.