SEOUL COMMERCIAL AREA

홍제역 발달상권

서대문구홍제1동· Area 100,614 m² · Area code 3120095 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

편의점 2025 Q4 · Seoul data

Estimated sales (quarter)YoY
Stores1±0.0% YoY
Sales per storeYoY

Reading this area There is no quarter a year earlier, so the changes cannot be computed.

Market change how size and per-store sales moved
Change 2021 Q1 → 2024 Q1
Estimated sales▼ -0.5%
Stores±0.0%
Sales per store▼ -0.5%
Market size
Estimated sales (quarter)
vs 2024Q4
Estimated transactions
Per-store economics
Estimated sales per store
vs a year ago
Per transaction
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩10.9M – ₩208.3M
20212022202320242025
₩166.2M
Stores1 – 2
20212022202320242025
21
Sales per store₩5.5M – ₩180.1M
20212022202320242025
₩83.1M
Openings0 – 2
20212022202320242025
00
Closings0 – 1
20212022202320242025
00
Franchise share250% – 700%
20212022202320242025
300%500%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY , stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
1
vs a year ago
0.0%
Franchise share
500% (5/1)
Movement
Openings (rate)
0 (0%)
Closings (rate)
0 (0%)
Net store change
±0
Estimated sales 2024 Q1 → 2025 Q4
₩165.3M
Stores 2024 Q1 → 2025 Q4
21
Sales per store 2024 Q1 → 2025 Q4
₩82.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–0613%
  • 06–1116%
  • 11–149%
  • 14–1714%
  • 17–2129%
  • 21–2419%
Age
  • 10s2%
  • 20s15%
  • 30s24%
  • 40s29%
  • 50s20%
  • 60+11%
Weekday / weekend
  • Weekday74%
  • Weekend26%
Day of week
  • Mon15%
  • Tue14%
  • Wed16%
  • Thu13%
  • Fri16%
  • Sat13%
  • Sun13%
Gender
  • Male66%
  • Female34%

Each split's share of estimated sales in 2024 Q1.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q410.0%00500%
2025Q31-50.0%00500%
2025Q21-50.0%00500%
2025Q11-50.0%00500%
2024Q41-50.0%01500%
2024Q320.0%00250%
2024Q220.0%01250%
2024Q1₩165.3M-5.6%20.0%₩82.6M-5.6%10300%Mixed
2023Q4₩177.1M+0.3%20.0%₩88.6M+0.3%00250%Mixed
2023Q3₩202.3M+1755.1%20.0%₩101.2M+1755.1%00250%Growing
2023Q2₩208.3M+15.6%2+100.0%₩104.1M-42.2%00250%Competition inflow
2023Q1₩175.1M+18.0%2+100.0%₩87.6M-41.0%01250%Competition inflow
2022Q4₩176.7M+1.9%2+100.0%₩88.3M-49.1%01300%Possible crowding
2022Q3₩10.9M-93.8%20.0%₩5.5M-93.8%21350%Mixed
2022Q2₩180.1M-1.1%1-50.0%₩180.1M+97.7%10700%Possible recovery
2022Q1₩148.5M-10.7%1-50.0%₩148.5M+78.7%00600%Shrinking
2021Q4₩173.4M1₩173.4M01600%
2021Q3₩174.8M2₩87.4M00300%
2021Q2₩182.2M2₩91.1M00300%
2021Q1₩166.2M2₩83.1M00300%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2024-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.