SEOUL COMMERCIAL AREA

홍제역 발달상권

서대문구홍제1동· Area 100,614 m² · Area code 3120095 · Boundary 2023-10 (2023-10-20)

Quarterly statistics by industry that the Seoul commercial analysis service aggregates for this area. Top to bottom: three figures → reading → market change → competition change → customers → detailed data → sources and caveats.

Listed by the newest quarter's store count; not a rating or ranking.

육류판매 2025 Q4 · Seoul data

Estimated sales (quarter)₩473.1M▼ -7.4% YoY
Stores5±0.0% YoY
Sales per store₩94.6M▼ -7.4% YoY

Reading this area Against a year earlier, estimated sales -7.4%, stores 0.0% and sales per store -7.4% do not read in one direction. (descriptive pattern: Mixed)

Market change how size and per-store sales moved
Change 2021 Q1 → 2025 Q4
Estimated sales▼ -66.3%
Stores▼ -37.5%
Sales per store▼ -46.1%
Market size
Estimated sales (quarter)
₩473.1M
vs 2024Q4
-7.4%
Estimated transactions
13,494
Per-store economics
Estimated sales per store
₩94.6M
vs a year ago
-7.4%
Per transaction
₩35K
Quarter-by-quarter series (20 quarters)

Full series 2021 Q1 → 2025 Q4 · 20 quarters

Estimated sales (quarter)₩202.5M – ₩1,403.1M
20212022202320242025
₩1,403.1M₩473.1M
Stores4 – 10
20212022202320242025
85
Sales per store₩50.6M – ₩204.1M
20212022202320242025
₩175.4M₩94.6M
Openings0 – 1
20212022202320242025
01
Closings0 – 3
20212022202320242025
10
Franchise share0% – 0%
20212022202320242025
0%0%

⚠ Dashed vertical line: the 2024 change of the city’s spatial unit. Keep it in mind when reading across it.

Lines join the values as recorded; a quarter without data breaks the line. Each chart is scaled to its own range. Latest sales YoY -7.4%, stores YoY 0.0%.

Competition change stores, openings, closings, franchise
Competition
Stores
5
vs a year ago
0.0%
Franchise share
0% (0/5)
Movement
Openings (rate)
1 (20%)
Closings (rate)
0 (0%)
Net store change
+1
Estimated sales 2024 Q1 → 2025 Q4
₩988.2M₩473.1M
Stores 2024 Q1 → 2025 Q4
55
Sales per store 2024 Q1 → 2025 Q4
₩197.6M₩94.6M

⚠ Vertical line: the 2024 change of the city's spatial unit

Customers when and who (share of estimated sales)
Time of day
  • 00–060%
  • 06–113%
  • 11–1419%
  • 14–1721%
  • 17–2146%
  • 21–2411%
Age
  • 10s0%
  • 20s5%
  • 30s12%
  • 40s14%
  • 50s27%
  • 60+42%
Weekday / weekend
  • Weekday69%
  • Weekend31%
Day of week
  • Mon12%
  • Tue10%
  • Wed18%
  • Thu12%
  • Fri17%
  • Sat20%
  • Sun11%
Gender
  • Male45%
  • Female55%

Each split's share of estimated sales in 2025 Q4.

Detailed data every quarter, raw and derived
All quarters (20, from 2021 Q1)
QuarterEst. salesYoYStoresYoYPer storeYoYOpenCloseFranchisePattern
2025Q4₩473.1M-7.4%50.0%₩94.6M-7.4%100%Mixed
2025Q3₩202.5M-57.4%4-33.3%₩50.6M-36.2%010%Shrinking
2025Q2₩430.1M-26.6%50.0%₩86M-26.6%000%Mixed
2025Q1₩561.7M-43.2%50.0%₩112.3M-43.2%000%Mixed
2024Q4₩511M-49.9%50.0%₩102.2M-49.9%010%Mixed
2024Q3₩475.7M-46.8%6-25.0%₩79.3M-29.1%100%Shrinking
2024Q2₩585.9M-5.1%5-28.6%₩117.2M+32.9%110%Shrinking
2024Q1₩988.2M+23.9%5-28.6%₩197.6M+73.5%000%Mixed
2023Q4₩1,020.3M+25.4%5-28.6%₩204.1M+75.5%030%Mixed
2023Q3₩894.6M-5.2%80.0%₩111.8M-5.2%100%Mixed
2023Q2₩617.1M-18.7%7-30.0%₩88.2M+16.1%000%Shrinking
2023Q1₩797.2M-24.5%7-22.2%₩113.9M-3.0%000%Shrinking
2022Q4₩813.8M-32.6%7-22.2%₩116.3M-13.3%010%Shrinking
2022Q3₩944M-25.1%80.0%₩118M-25.1%020%Mixed
2022Q2₩759.5M-36.9%10+25.0%₩76M-49.5%100%Possible crowding
2022Q1₩1,056.6M-24.7%9+12.5%₩117.4M-33.1%000%Possible crowding
2021Q4₩1,206.9M9₩134.1M100%
2021Q3₩1,259.6M8₩157.5M000%
2021Q2₩1,202.8M8₩150.4M110%
2021Q1₩1,403.1M8₩175.4M010%
Sources and caveats

Seoul commercial-area boundaries (상권 영역) 2023-10-20·Seoul commercial-area store statistics (점포-상권) 2025-12-31·Seoul commercial-area estimated sales (추정매출-상권) 2025-12-31

Source: Seoul Metropolitan Government and Seoul Credit Guarantee Foundation, Seoul Commercial Analysis Service (KOGL type 1, attribution). NumLM Biz processes and analyses the original data.

Meaning & limits

Quarterly sales the city estimates from card data and area-level store statistics. Not actual takings, not the state of any shop, and a different count from the shops inside the radius. Industries are matched approximately to this site's types. The pattern names the direction of sales, stores and sales per store against a year earlier; it is not a score or a recommendation, and the same pattern can be read as opportunity or risk. Arrows show direction only, not good or bad.

⚠ Boundaries come from the 2023-10 file; in 2024 the Seoul service changed its spatial unit. The area codes are the same set in every year 2021–2025 here, but keep the change in mind when reading long series; the vertical line in the charts marks it.